Tivity Health is a publicly traded company which leads to several opportunities for my work to be featured on the NASDAQ office’s 10,000 square foot video screen in Time Square. This specific marquee video was displayed when we launched a brand new product, Wisely Well. In addition, it coincided with Nutrisytem’s tradition of ringing in the New Year resolutions with NASDAQ. We utilized existing video clips for this portrait layout video and separated the layout to have a scrolling ticker of all of Tivity Health’s brand logos. This Time Square screen receives 41.9M+ annual visitors, so it was an honor to be a small part of the attention.
Producer: Justin Johns
Editor: Justin Johns
© Tivity Health
- Campaign Concept
- Concept Approval
- Creative Direction
- Executive Approval
- Storyboard